Our goal is quite simple. We want to re-establish Dunlop as a premium performance brand in Malaysia. It’s not just about bringing Dunlop back into the market, but bringing it back with a new, more globalised outlook.

As we are a service-oriented business, good communication is essential. Communicating effectively with customers helps us understand their needs, while good communication among staff improves productivity and helps us retain good employees.

We were the first customer in Malaysia to invest in the HD Elite Wheel Balancer. We continue to choose Hunter equipment because of its globally recognised tyre servicing technology. Equally important, Newera has consistently supported us with reliable after-sales services.

There are too many platforms now. Shopee, Xiaohongshu, TikTok, Facebook, Instagram, and even Google Map. Managing several platforms requires resources, but dealers that choose not to sell online risk losing an important source of enquiries.

Any disruption in global shipping routes, port congestion, or freight volatility ultimately affects our local suppliers first, and is then passed down to us in the form of higher costs and occasional delays. This creates a cascading effect throughout the supply chain.

After gaining experience in Hong Kong, we felt more confident about expanding into Southeast Asia. Malaysia became our first destination in the region, and we continue to seek collaboration opportunities to further strengthen our presence here.

Our focus is on strengthening supply consistency, expanding dealer reach, and ensuring Malaysian motorists benefit from Dunlop’s latest global tyre technologies, including products developed to support the shift towards electrified mobility.

Kinto Tyres stands out by offering aftersales support such as product and technical training, which helps dealers and their employees strengthen their expertise to better serve customers.